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/PRNewswire/ — Today, Peels has officially launched its groundbreaking CBD Oil made from orange peels with a goal of making the benefits of CBD accessible to… Former NFL player Chris Hetherington has officially introduced the first orange-derived CBD oil, Peels, that promises a more consistent, pure, and stable texture, as well as zero trace of THC compared to regular CBD products extracted from hemp plants.

Peels™ Debuts The Purest And Safest CBD On The Planet Made From Orange Peels, Guarantees Zero THC

The Company Is Betting Big On Its New, Non-Hemp CBD Products With A Goal Of Easing Anxiety, Offering Sleep Aid and Bringing Relief from Muscle and Joint Pain To Many Who’ve Been Reluctant To Try CBD – including Professional Athletes and First Responders, Who Are Subjected To Periodic Drug Testing That Can Detect Trace Amounts of THC.

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Aug 03, 2021, 08:00 ET

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LOS ANGELES , Aug. 3, 2021 /PRNewswire/ — Today, Peels has officially launched its groundbreaking CBD Oil made from orange peels with a goal of making the benefits of CBD accessible to all. The company’s revolutionary and proprietary process produces molecularly-identical CBD without a trace of THC or toxic impurities commonly found in cannabis and hemp-derived CBD products. With both awards and certifications from Clean Label Project, Peels CBD Oil is the purest and safest CBD product on the market.

Peels, a data and science-driven CBD company delivering better-for-you wellness products, was founded by 11-year NFL veteran and seasoned CEO Chris Hetherington, who has high expectations for his new company.

“Because our CBD is made from orange peels, we have a tremendous opportunity to reach target audiences and potentially enter channels our competitors cannot, thus expanding the existing CBD market and improving the lives of more people. Our priority will always be putting our consumers first by continuously innovating and developing data-driven and science-based products to meet their wellness needs.”

“We’re extremely proud of our CBD Oil and we know Peels is going to revolutionize the way people view and use CBD,” continued Hetherington. “There are so many benefits to this amazing herbal supplement and we’re excited to finally offer 100% certified THC-free and Pesticide-free products for those who’ve been reluctant to try CBD in the past. With Peels, we’re taking all of the impurities and inconsistencies out of the equation. We believe our CBD products deserve a spot right next to your vitamins as part of your daily wellness ritual .”

Peels’ molecularly identical CBD acts in the body in the same way and has the same holistic benefits as cannabis- and hemp-derived CBD, but without the impurities and variability associated with cannabis and hemp-derived CBD. CBD interacts with the human endocannabinoid system to deliver powerful all-natural results. Consistent use of Peels CBD Oil can restore balance and inner calm, manage everyday stresses, ease pain and soothe joints from exercise, and help maintain healthy sleep cycles.

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The use of CBD in many stressful and physically demanding fields of work, such as professional sports, military, and first responders has previously been prohibited, even if used for medicinal purposes. This is due to unregulated amounts of THC found in many cannabis and hemp-derived CBD products that can be detected by periodic drug testing. With guaranteed zero THC, Peels offers a worry-free CBD experience.

In addition to the holistic benefits of its CBD, Peels also delivers unmatched taste and aroma. Peels achieves its scent and taste by adding natural, organic citrus flavor and organic medium-chain triglycerides (MCT) oil (from coconut) that gives Peels CBD Oil its signature orange creamsicle-like taste.

How do you make CBD from oranges? Peels’ proprietary process of deriving premium-quality CBD from orange peels is called Cyclic Terpene Assembly, a proprietary technique for combining organic molecules without sullying them with solvents or destroying their essence. This process combines terpenes from orange peels with olivetol, a naturally occurring organic compound, under heat and pressure in the presence of a catalyst. After minimal further processing, the result is crystalline CBD unmatched in purity and consistency. Everything that goes into the process is found in nature and everything that comes out of the process is found in nature.

Each bottle of Peels is made in FDA-audited facilities under Current Good Manufacturing Practice (cGMP) conditions and Food Safety Modernization Act (FSMA) guidelines. All Peels products are rigorously tested at third-party accredited labs for quality assurance. In fact, Peels’ new CBD Oil has earned multiple awards from the renowned Clean Label Project, an organization that tests everyday consumer products for hundreds of harmful environmental and industrial contaminants, toxins, herbicides and pesticides. Peels’ new THC-free CBD oil received Clean Label Project’s Purity Award, Certified THC-free Award and Certified Pesticide Free Award so consumers can feel assured they’re using the highest quality and purest CBD in the world.

Peels CBD Oil is available nationwide via Peels.com. Purchase one CBD Oil bottle (1 FL OZ, 30-day supply) for $94.95 MSRP or purchase a monthly subscription for $71 .21 per bottle. For more information please visit Peels.com and follow on Instagram, Facebook and Twitter.

ABOUT PEELS

Peels offers the purest, safest CBD on the planet made from orange peels offering the highest quality, lowest risk cannabinoid product on the market. Peels CBD is bio-identical to its hemp-derived counterpart but 100% THC-Free and delivers unrivaled purity and taste. Headquartered in Los Angeles , Peels is a data and science-driven CBD company delivering better-for-you CBD wellness products. Peels is committed to their philosophy of innovation and passion for improving the lives of consumers. #getpeels

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Former NFL Player Launches First CBD Products Made From Orange Peels

Peels has raised $4 million from Connecticut-based private equity group KarpReilly LLC.

Your next CBD products are here, and they’re made from orange peels.

Former NFL player Chris Hetherington has officially introduced the first orange-derived CBD oil, Peels, that promises a more consistent, pure, and stable texture, as well as zero trace of THC compared to regular CBD products extracted from hemp plants to the U.S. through its direct-to-consumer website.

The launch was made possible after Peels received a $4 million investment from KarpReilly LLC., a Connecticut-based private equity group that has also funded various food and beverage companies, including PepsiCo Greenhouse Accelerator program’s latest winner Spudsy, and functional beverage brands KOIA, LifeAid, KeVita, and Iconic Protein.

Molecularly Identical To Cannabis CBD

Former NFL player Chris Hetherington is the founder and CEO of Peels.

Peels claims it uses a proprietary process called Cyclic Terpene Assembly (CTA), which combines highly aromatic compounds, terpenes, from orange peels with a naturally occurring organic compound olivetol under heat and pressure in the presence of a catalyst to produce a CBD oil that allows for better absorption due to its crystalline structure.

“Our product is legally labeled as CBD [because] its cannabinoid is molecularly identical or bio-identical to cannabis- and hemp-derived CBD in every way,” Hetherington explained, hence, “they act in the body in the same way, and have the same effects and benefits without the impurities and variability associated with regular CBD products.”

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Using orange peels to produce CBD also has a more positive environmental impact especially around sustainability, according to Hetherington. He said: “Orange peels are one of the most commercially available resources because they are often discarded as waste.

“Rather than using arable farmland or millions of gallons of water and toxic pesticides required to grow hemp, we found that we could use a byproduct of the citrus industry that was unused in the processing of citrus into food and beverage products. Our product is contributing to the circular economy of citrus production, and is significantly more sustainable than hemp-derived CBD.”

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Making CBD More Accessible To Consumers

The long-term goal for Peels is to democratize the CBD market, projected to reach $19.5 billion in size by 2025 with anticipated FDA’s approval of CBD as a food additive next year, by making it more accessible to the general public since CBD items remain largely excluded from most grocery stores, and under tight scrutiny by professionals who are periodically drug tested, including athletes, first responders, and government workers.

Peels’ goal is to eventually make CBD products more accessible to the public.

“Peels removes any concerns about failing a drug test. Our mission is to provide the safest, purest, most effective CBD products on the market and to make them a staple in consumers’ daily wellness ritual,” said Hetherington.

He added: “We also hope that Peels can help play a role in alleviating the misconceptions around CBD and its negative association with cannabis and THC. There are still consumers who do not know the difference between hemp, cannabis, marijuana, and CBD. Contrary to what people have thought for many years, not all cannabinoid use is about the psychoactive experience. Some cannabinoids like CBD aren’t known to produce that effect at all.”

From Digital First To Retail

The citrus nature also provides a better chance for Peels to enter brick-and-mortar retailers’ food and dietary supplements aisles in the future due to fewer regulatory hurdles than traditional CBD, and the company plans to launch a CBD immunity shot over the next month with several other product formats being developed in its short-term pipeline.

However, Peels will launch as a digitally native brand, focusing on direct-to-consumer and subscription strategy for now, which will enable it to have more control over the entire customer journey, from discovery to loyalty, Hetherington noted.

“We aim to develop direct feedback loops with customers and get a better pulse on market trends to make data-driven decisions moving forward,” he said.

“This will also give us a much greater opportunity to listen to our consumers, inspire two-way dialog for a high-engagement experience and foster an avenue to educate consumers on our products and science through our website and various marketing and communication channels.”

Hetherington said: “In 2022, there will be significant opportunities for growth with additional capital as we expand our product offerings, distribution, and partnerships.”

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